Apple has officially launched the first Mac featuring the M4 chip, bringing a significant leap in performance to its iconic all-in-one desktop. This new release offers a substantial leap in performance and introduces a fresh palette of colors designed to make your desktop setup more personal and productive. Here’s a closer look at what makes the new iMac with M4 a standout as we head into 2025!
The highlight of the new iMac is the upgrade to the M4 chip that delivers a massive boost in power and efficiency. Apple claims the M4 chip delivers up to 1.7x faster performance in everyday productivity tasks and up to 2.1x faster processing in demanding workflows like photo editing and gaming, compared to the iMac with M1.
The M4 also packs a Neural Engine that is over three times faster than the M1, making the new iMac the ultimate all-in-one machine for AI tasks. The increased speed promises a better experience across various applications and workflows, making the iMac a versatile powerhouse.
Alongside the M4, Apple introduces “Apple Intelligence,” a new layer of personal computing that leverages powerful AI models while maintaining privacy. With Apple Intelligence, users can utilize system-wide Writing Tools to rewrite, proofread, and summarize text in almost every app. Siri also gets an upgrade, with more contextual understanding and a redesigned interface that supports both typed and spoken requests.
For those interested in creativity, features like Image Playground and Genmoji allow for original image creation and custom emoji design. Apple will also be integrating ChatGPT into Siri and Writing Tools by December.
The 24-inch 4.5K Retina display remains a highlight, and now users can opt for a new nano-texture glass to minimize glare without compromising image quality. This makes the iMac a versatile option for brightly lit rooms or storefronts.
When it comes to video calls, Apple has equipped the iMac with a 12MP Center Stage camera featuring Desk View. This feature uses the camera’s wide-angle lens to show both the user and a top-down view of their desk—perfect for educators and DIY content creators.
The iMac with M4 is not just about performance and looks; it’s also designed with the environment in mind. The new model uses 100% recycled aluminum in the stand, recycled gold plating, tin soldering, and copper in its printed circuit boards. Apple has even designed the packaging to be entirely fiber-based, inching closer to its goal of eliminating plastic packaging by 2025.
This article was written based on the press release from Apple Newsroom. You can read the official release from Apple here.